1999 script

DATE: Jan. 19
PAGE: 1

Begin in black - fade in first testimonial white script on black - Acadia has transformed itself... Cutting edge but human...high-tech, high-touch. Mattthew Barrett, Chairman, CEO, Bank of Montreal Fade out white script	No sound
Cut to edited intro similar to Connect Acadia intro but with high energy shots of students in the fall at, for example, Homecoming weekend.	Futuristic pop or light rock. Can't be heavy but has to be fast.
Cross dissolve to Jill dressed casually in the Sub. Start with an extreme closeup of her face as she moves the cup away from her face. Pull back to a medium shot. She is standing and holding papers. Her laptop and work are visible on the table. There should be students moving in the background. Her full name (Jill Rafuse) and home community appear as a subtitle. Everytime we see Jill in the video, she should be moving about with energy but also be extremely gregarious.	Hi, I'm Jill. I'm a student at Acadia University.
She puts the papers on the table and "talks with her hands". The shot should be tight yet include her hands which can sometimes go out of frame.	In the next ten minutes I'm going to give you my ten reasons why Acadia is the university for you.
POPUP "Acadia - the "best overall" undergraduate university in Canada."

DATE: Jan. 19
PAGE: 2

Cut to a medium closeup. As she speaks the reason - it should zip across the screen in print form - from different places - so it's a barrage.
To keep her movement going, she can count the reasons on her fingers. Keep the shot tight to include the hands just below her face.
Jill has to ooze personality during this list. She projects directly to the camera lens.
Zoom in to an extreme closeup as she speaks the last sentence and smiles.
Okay - here are my first five reasons to choose Acadia.
Academic reputation.
Residence life.
The Acadia Advantage.
Wolfville.
Small classes...

Transition to Academic Reputation.
First micon of the segment zooms on a curved path to fill the frame. The title is superimposed on the micon. Music bridge.

Maclean's visuals from the Acadia Advantage video.
POPUP: "asteroid."
Fade to a fast slide show of stills from the past.

Narrator (male, old style documentary voice):
For the past five years, the annual Maclean's magazine poll has chosen Acadia as "the best overall" undergraduate university in Canada.
But academic excellence is nothing new in the history of Acadia University.
Students from Canada and 30 other countries have been graduating from Acadia for more than 160 years.
Many of these graduates have gone on to become leaders in industry and politics; scholars; scientists; authors; poets, and artists.
Graduates such as comet discoverer David Levy; photographer Freeman Patterson; Heather and Cookie of the Rankin Family; LPGA golfer Lori Kane - Canada's female athlete of the year; Prime Minister Charles Tupper; Nobel Prize winner Charles Huggins (list a few, then fade voice).

DATE: Jan. 19
PAGE: 3

Transition to Residence Life Music bridge

Start with shot of a residence, then cut to Marvin in his room describing life in residence.
Subtitle identifies Marvin Mackey, Nassau, Bahamas.
POPUP: ? % of first year students live on campus.
Cover shots include the dining hall and residence exteriors with students in motion outside. Exterior shots in fall sunshine.
Marvin describes why he likes living in residence including close proximity to classes and service such as the dining hall.

Transition to The Acadia Advantage Music Bridge.

Fast collage of shots of students with computers.
POPUP:
Computer support and unlimited access seven days per week.
For cover shots with speakers use shots from classrooms of Patricia Rigg and Scott Follows.
POPUP:
We send and receive more than 50,000 emails each day.
Narrator:
The Acadia Advantage initiative is unique in Canada. It allows all Acadia students and faculty to work and learn in an environment which fully integrates the latest computer technology. Each student and professor is equipped with the same state-of-the-art notebook computer.

Dissolve to medium closeup of Chris
Subtitle: Chris Houston, home community
POPUP: The university insures your computer. Chris talks about how Acadia Advantage works for him.

DATE: Jan 19
PAGE: 4

Dissolve to Paula
Subtitle: Paula Cook, University Provost Acadia offers courses designed to bring everyone up to speed with the use of technology. There is a great deal of help available. We find that during the first few weeks of Fall we see students of varying skill levels collaborating to learn the software and online applications.

Dissolve to Peter
Subtitle: Peter Williams, Physics professor Even more exciting is the way that we now teach, moving from a lecture format to collaborative learning. We now have the opportunity to interact more closely with our students... We guide them and in many ways, the role of the professor is more facilitative.

Dissolve to Kelvin
Subtitle: Kelvin Ogilvie, President
POPUP: Dr. Ogilvie invented a drug used in more than 40 countries to fight AIDS.
I know you are aware of the pride we all feel as Acadia steps up to the plate to usher in a new era in teaching and learning. I hope you now better understand the scope of this initiative and why it is so important to Acadia, and to students and faculty everywhere.

DATE: Jan. 19
PAGE: 5

Fade up white script on black.
All future Acadia graduates will possess computer literacy skills which will lead the pack in Canada.
Their job prospects will never be in doubt.
Jim Moir, Chairman, CEO, Maritime Medical Care Inc.
Fade out white script on black.
No sound.

Transition to Town of Wolfville. Music bridge.

Shots of town, beginning if possible, with a shot that shows that the town is simply outside the "front door" of the BAC. With these shots, we want to show that the campus is in the town; the town is small and the environment is safe, but there are lots of local amenities. Show the buses too, if available. All shots should be in the sunshine of autumn. Night shots as well, with people walking safely past the theatre.
POPUP: The population of Wolfville doubles when students arrive.

More fast music.

Cut from the exterior of the Coffee Merchant to the interior. Again Jill is walking with a cup of coffee and her notebook and work are on the table. She stops when she notices the camera. She doesn't sit down but directly addresses the lens. All shots should be as tight as possible but show her moving hands.
Jill smiles a lot, talks with confidence and maintains a close relationship with the viewer.
End with a tight shot on Jill's face. She should wear a smug expression as if she has just scored a point in her arguments.
Wolfville's pretty great. It's got the advantages of being small and safe but it also has 16 restaurants and coffee shops; three cinemas and two playhouses.
I live off-campus - we're really close. And it's only a two minute walk to campus.
And if that's not enough for you Halifax is only an hour in one direction and New Minas is ten minutes that way by bus.

DATE: Jan. 19
PAGE: 6

Transition to Small Classes Music bridge.

Collage of shots showing small classes and personal interaction with the professor. Include shots of Jill interacting with other students.
POPUP:
The average class size is 26 students.
Narrator:
For years Acadia students have been enjoying the benefits of small classes.

This means more time for personal interaction with your professor and fellow students.
Small classes are a natural fit with Acadia Advantage which promotes an interactive teaching style.

Dissolve to second energizer. Fast moving segments of sports games at Acadia. Music mixed with crowd/game noise.

Cut to Jill "dressed casually" at the art gallery. She is holding a program in her hand and prepared to go to see an orchestra. Begin with a wide shot to establish the action but get in close as soon as possible. Keep tight but include most of the hand movement.
POPUP: The nationally acclaimed Atlantic Theatre Festival is in our old arena.
This is the Acadia art gallery, Neat, eh?

Again Jill can count out the reasons on her hands. End with an extreme closeup of Jill's face smiling and looking smug.
As she lists the reasons zip the titles across the screen on a variety of paths.
Again, a fast barrage.
Okay my next five reasons why Acadia is the only choice in '99 are:
Cultural events.
Scholarships.
Extra-curricular.
Career opportunities.
And Campus Spirit.

We have a variety of cultural events from international dinners to plays or recitals or a night at the SUB..

Dissolve to collage of international dinners to theatre to classical music to rock. Mix of sound on tape.

DATE: Jan. 1
PAGE: 7

Transition to scholarships Music bridge.

Dissolve to shots of students working in the library. Probably less emphasis on the computers and more on the stacks and students working at library tables. Shots of the computers should show students helping each other.
POPUP: There are more than 1000 part time jobs for students on campus.

A medium closeup of Marguerita working at a table in the library with other students.
Jessica? (an Arts scholarship recipient?)
Narrator:
Each year Acadia provides students with more than one million dollars in scholarships, bursaries, awards and prizes.
Each year 170 entry students are awarded scholarships ranging of up to $4,700 a year.
Marguerita Ntimao of Pictou earned the largest annual scholarship awarded by the Province of Nova Scotia.
She talks?

Fade up white script on black.
Acadia.... Well ahead of other post secondary institutions in Canada... We direct both potential and
existing clients to Acadia.
Aymoun Antoun, Manager, IBM Canada Educational Division.
Fade out white script.
No sound.

Transition to Extra-curricular Activities. Music bridge.

DATE: Jan. 19
PAGE: 8

A fast collage of shots of people interacting on campus - walking outside in the spring; interiors of services in the chapel; inside the Sub, Dining Hall; dinners. Extracurricular; clubs; debating; SMILE; students council.
POPUP: Students from more than 35 countries study at Acadia.

Narrator: Acadia students can choose from more than 45 extra-curricular clubs and organizations - from the Paul Tom Debating Society to Acadia Dance to the South East Asia Club.
Each student has free access to Acadia's top-notch recreational facilities - including a six lane pool and an Olympic size skating arena.
There are dozens of intramural sports teams and clubs devoted to recreational athletics.
Student also contribute to the local community in programs such as the International Gospel Choir, and SMILE - a very special program which pairs Acadia student volunteers with special needs children.

Transition to Career Opportunities. Music bridge.

Cut to direct pitch to the camera from Colin Latham. Colin: His company wants to hire Acadia grads and why

DATE: Jan. 1
PAGE: 9

Dissolve to Atir Khwaja at the computer.
Subtitle: name and home community.

Atir: I just finished a co-op workterm at Newbridge In Ottawa.
The co-op program is really important because...

Transition to Campus Spirit Music bridge.

Fast collage of shots of students showing "Stand Up and Cheer" spirit. Must include more than sports activities, such as debating, politics, acting and so on. High energy, Use superimposed script to identify activities.
POPUP: Stand up and Cheer has more than ???? words.
POPUP: Acadia has won more sports championships than any other small university in Canada.
Mix of fast music and natural sound.

Dissolve to graduation. This sequence mimics the intro except the shots are of graduation. Mix of fast music and sound on tape.

Jill in Convocation Hall. I'm next. I know I've made the right decision. I hope you do too.

Fade up white script on black.
In. I must...
Out: go here.
Katie Green. ?
Fade out white script.
No sound

Cut to a medium closeup. As she speaks the reason - it should zip across the screen in print form - from different places - so it's a barrage. To keep her movement going, she can count the reasons on her fingers. Keep the shot tight to include the hands just below her face. Jill has to ooze personality during this list. She projects directly to the camera lens. Zoom in to an extreme closeup as she speaks the last sentence and smiles.	Okay - here are my first five reasons to choose Acadia. Academic reputation. Residence life. The Acadia Advantage. Wolfville. Small classes...
Transition to Academic Reputation. First micon of the segment zooms on a curved path to fill the frame. The title is superimposed on the micon.	Music bridge.
Maclean's visuals from the Acadia Advantage video. POPUP: "asteroid." Fade to a fast slide show of stills from the past.	Narrator (male, old style documentary voice): For the past five years, the annual Maclean's magazine poll has chosen Acadia as "the best overall" undergraduate university in Canada. But academic excellence is nothing new in the history of Acadia University. Students from Canada and 30 other countries have been graduating from Acadia for more than 160 years. Many of these graduates have gone on to become leaders in industry and politics; scholars; scientists; authors; poets, and artists. Graduates such as comet discoverer David Levy; photographer Freeman Patterson; Heather and Cookie of the Rankin Family; LPGA golfer Lori Kane - Canada's female athlete of the year; Prime Minister Charles Tupper; Nobel Prize winner Charles Huggins (list a few, then fade voice).

Transition to Residence Life	Music bridge
Start with shot of a residence, then cut to Marvin in his room describing life in residence. Subtitle identifies Marvin Mackey, Nassau, Bahamas. POPUP: ? % of first year students live on campus. Cover shots include the dining hall and residence exteriors with students in motion outside. Exterior shots in fall sunshine.	Marvin describes why he likes living in residence including close proximity to classes and service such as the dining hall.
Transition to The Acadia Advantage	Music Bridge.
Fast collage of shots of students with computers. POPUP: Computer support and unlimited access seven days per week. For cover shots with speakers use shots from classrooms of Patricia Rigg and Scott Follows. POPUP: We send and receive more than 50,000 emails each day.	Narrator: The Acadia Advantage initiative is unique in Canada. It allows all Acadia students and faculty to work and learn in an environment which fully integrates the latest computer technology. Each student and professor is equipped with the same state-of-the-art notebook computer.
Dissolve to medium closeup of Chris Subtitle: Chris Houston, home community POPUP: The university insures your computer.	Chris talks about how Acadia Advantage works for him.

Dissolve to Paula Subtitle: Paula Cook, University Provost	Acadia offers courses designed to bring everyone up to speed with the use of technology. There is a great deal of help available. We find that during the first few weeks of Fall we see students of varying skill levels collaborating to learn the software and online applications.
Dissolve to Peter Subtitle: Peter Williams, Physics professor	Even more exciting is the way that we now teach, moving from a lecture format to collaborative learning. We now have the opportunity to interact more closely with our students... We guide them and in many ways, the role of the professor is more facilitative.
Dissolve to Kelvin Subtitle: Kelvin Ogilvie, President POPUP: Dr. Ogilvie invented a drug used in more than 40 countries to fight AIDS.	I know you are aware of the pride we all feel as Acadia steps up to the plate to usher in a new era in teaching and learning. I hope you now better understand the scope of this initiative and why it is so important to Acadia, and to students and faculty everywhere.

Fade up white script on black. All future Acadia graduates will possess computer literacy skills which will lead the pack in Canada. Their job prospects will never be in doubt. Jim Moir, Chairman, CEO, Maritime Medical Care Inc. Fade out white script on black.	No sound.
Transition to Town of Wolfville.	Music bridge.
Shots of town, beginning if possible, with a shot that shows that the town is simply outside the "front door" of the BAC. With these shots, we want to show that the campus is in the town; the town is small and the environment is safe, but there are lots of local amenities. Show the buses too, if available. All shots should be in the sunshine of autumn. Night shots as well, with people walking safely past the theatre. POPUP: The population of Wolfville doubles when students arrive.	More fast music.
Cut from the exterior of the Coffee Merchant to the interior. Again Jill is walking with a cup of coffee and her notebook and work are on the table. She stops when she notices the camera. She doesn't sit down but directly addresses the lens. All shots should be as tight as possible but show her moving hands. Jill smiles a lot, talks with confidence and maintains a close relationship with the viewer. End with a tight shot on Jill's face. She should wear a smug expression as if she has just scored a point in her arguments.	Wolfville's pretty great. It's got the advantages of being small and safe but it also has 16 restaurants and coffee shops; three cinemas and two playhouses. I live off-campus - we're really close. And it's only a two minute walk to campus. And if that's not enough for you Halifax is only an hour in one direction and New Minas is ten minutes that way by bus.

Transition to Small Classes	Music bridge.
Collage of shots showing small classes and personal interaction with the professor. Include shots of Jill interacting with other students. POPUP: The average class size is 26 students.	Narrator: For years Acadia students have been enjoying the benefits of small classes. This means more time for personal interaction with your professor and fellow students. Small classes are a natural fit with Acadia Advantage which promotes an interactive teaching style.
Dissolve to second energizer. Fast moving segments of sports games at Acadia.	Music mixed with crowd/game noise.
Cut to Jill "dressed casually" at the art gallery. She is holding a program in her hand and prepared to go to see an orchestra. Begin with a wide shot to establish the action but get in close as soon as possible. Keep tight but include most of the hand movement. POPUP: The nationally acclaimed Atlantic Theatre Festival is in our old arena.	This is the Acadia art gallery, Neat, eh?
Again Jill can count out the reasons on her hands. End with an extreme closeup of Jill's face smiling and looking smug. As she lists the reasons zip the titles across the screen on a variety of paths. Again, a fast barrage.	Okay my next five reasons why Acadia is the only choice in '99 are: Cultural events. Scholarships. Extra-curricular. Career opportunities. And Campus Spirit. We have a variety of cultural events from international dinners to plays or recitals or a night at the SUB..
Dissolve to collage of international dinners to theatre to classical music to rock.	Mix of sound on tape.

Transition to scholarships	Music bridge.
Dissolve to shots of students working in the library. Probably less emphasis on the computers and more on the stacks and students working at library tables. Shots of the computers should show students helping each other. POPUP: There are more than 1000 part time jobs for students on campus. A medium closeup of Marguerita working at a table in the library with other students. Jessica? (an Arts scholarship recipient?)	Narrator: Each year Acadia provides students with more than one million dollars in scholarships, bursaries, awards and prizes. Each year 170 entry students are awarded scholarships ranging of up to $4,700 a year. Marguerita Ntimao of Pictou earned the largest annual scholarship awarded by the Province of Nova Scotia. She talks?
Fade up white script on black. Acadia.... Well ahead of other post secondary institutions in Canada... We direct both potential and existing clients to Acadia. Aymoun Antoun, Manager, IBM Canada Educational Division. Fade out white script.	No sound.
Transition to Extra-curricular Activities.	Music bridge.

A fast collage of shots of people interacting on campus - walking outside in the spring; interiors of services in the chapel; inside the Sub, Dining Hall; dinners. Extracurricular; clubs; debating; SMILE; students council. POPUP: Students from more than 35 countries study at Acadia.	Narrator: Acadia students can choose from more than 45 extra-curricular clubs and organizations - from the Paul Tom Debating Society to Acadia Dance to the South East Asia Club. Each student has free access to Acadia's top-notch recreational facilities - including a six lane pool and an Olympic size skating arena. There are dozens of intramural sports teams and clubs devoted to recreational athletics. Student also contribute to the local community in programs such as the International Gospel Choir, and SMILE - a very special program which pairs Acadia student volunteers with special needs children.
Transition to Career Opportunities.	Music bridge.
Cut to direct pitch to the camera from Colin Latham.	Colin: His company wants to hire Acadia grads and why

Dissolve to Atir Khwaja at the computer. Subtitle: name and home community.	Atir: I just finished a co-op workterm at Newbridge In Ottawa. The co-op program is really important because...
Transition to Campus Spirit	Music bridge.
Fast collage of shots of students showing "Stand Up and Cheer" spirit. Must include more than sports activities, such as debating, politics, acting and so on. High energy, Use superimposed script to identify activities. POPUP: Stand up and Cheer has more than ???? words. POPUP: Acadia has won more sports championships than any other small university in Canada.	Mix of fast music and natural sound.
Dissolve to graduation. This sequence mimics the intro except the shots are of graduation.	Mix of fast music and sound on tape.
Jill in Convocation Hall.	I'm next. I know I've made the right decision. I hope you do too.
Fade up white script on black. In. I must... Out: go here. Katie Green. ? Fade out white script.	No sound